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I worked with some very talented electrical engineers who influenced the thoughts behind this post. Check out their sites at Engineer 1 and Engineer 2.  

If engineers were journalists……maybe….just maybe……or with a low probability……..
  1. We’d never make predictions or enumerate outcomes of the future. If we were required to, we would identify them as predictions, and remind people that the default state of a prediction is failure. We would always follow up and publicize the accuracy. 
  2. Our portfolio of publications would be able to pass fact checks. 
  3. We’d stay away from opinionated titles and words that carry connotations. Here, I site huffingtonpost.com as an example, but anyone can run their own analysis using http://www.bounceapp.com.
  4. We would write about failures, biases, and why they happen. 
  5. All articles would be pushed through a gauntlet of scientific skepticism. 
  6. We’d put direct links to the PDF of any mentioned “recent studies.” 
  7. We’d differentiate between symptoms and causes of an issue. 
  8. We’d use the words “I don’t know. I should really learn more about that.” 
  9. Readers would find a list of unanswered questions at the end of every article. 
  10. Do you have any additional rules? I’d love to hear them.